PRIVACY POLICY

Last Updated: March 6, 2024

In order to ensure transparency and give you more control over your personal information, this privacy policy (“Privacy Policy”) governs how we, Far Far Away Labs Ltd. (“Company”, “we”, “our” or “us”) use, collect and store personal information that we collect or receive from or about you (“you”) in connection with https://FarFarAwayLabs.com and the services provided therein (the “App”).

We greatly respect your privacy, which is why we make every effort to provide a platform that would live up to the highest user privacy standards. Please read this Privacy Policy carefully, so you can fully understand our practices in relation to personal data. Important note: Nothing in this Privacy Policy is intended to limit in any way your statutory rights, including your rights to a remedy or other means of enforcement.

Table of contents:

  • What personal information we collect, why we collect it, and how it is used
  • How we protect and retain your personal information
  • How we share your personal information
  • Your privacy rights
  • International transfers of personal information
  • Use by children
  • Interaction with third party products
  • Analytic tools/ Cookies
  • Specific provisions applicable under California privacy law
  • Contact us

The Company’s mission is unlocking the power of memories and knowledge.

This Privacy Policy can be updated from time to time and, therefore, we ask you to check back periodically for the latest version of this Privacy Policy. If we implement material changes in the way we use your information, in a manner that is different from that stated at the time of collection, we will notify you by posting a notice on our App or by other means and take any additional steps as required by applicable law.

1. WHAT PERSONAL INFORMATION WE COLLECT, WHY WE COLLECT IT, AND HOW IT IS USED

(i) We Process the Following Personal Information:

  • Information provided through the App: We collect personal information that you voluntarily provide, such as your full name, email address, username and password, and the variety of content that you decide to upload to the App, including websites, emails, files, contacts, places/addresses/locations, notes, thoughts, voice memos, images, videos and any other information that you decide to provide us with. In certain cases, we will ask you permission (at the moment of registration) to access your camera, gallery and location.
  • Information automatically collected: We automatically collect certain information through your use of Company App, such as tracking technologies and similar identifiers (“Technologies”), your Internet protocol (IP) address, and other device identifiers that are automatically assigned to your device, browser type and language, geo-location information, hardware type, operating system, internet service provider and other information about actions taken through the use of the App.

(ii) We process information for the following purposes:

  • To provide you with the App: We will use the information, including, without limitation, for the following purposes: (i) allow you to create an account; (ii) to provide you the App and to process your requests; (iii) communicate with you about your use of the App; (iv) fulfill any instruction and/or request made by you in the context of the App; (v) send you push notifications and/or emails and notifications regarding your account or certain features of the App, including, updates pertaining to your subscription, and related to the services we provide you with; (vi) to personalize your experience with our App; and (vii) to generally administer and improve the App.
  • For Administrative Purposes: Company uses your information (i) to respond to your questions, comments, and other requests for customer support, or information, including information about potential or future services; (ii) to provide you with the Company App; (iii) for internal quality control purposes; (iv) to establish a business relationship; and (v) to generally administer the Company App.
  • To Market the Company and our App: Company use information to market the Company’s App. Such use includes (i) notifying you about offers and services that may be of interest to you; (ii) tailoring content, advertisements, and offers for you, including, targeting and re-targeting practices; (iii) conducting market research; (iv) developing and marketing new products and services, and to measure interest in the Company’s App and services; (v) other purposes disclosed at the time you provide information; and (vi) as you otherwise consent.
  • Security purposes: Some of the abovementioned information will be used for detecting, taking steps to prevent and prosecuting fraud or other illegal activity; to identify and repair errors; to conduct audits; and for security purposes. Information may also be used to comply with applicable laws, with investigations performed by the relevant authorities, law enforcement purposes, and/or to exercise or defend legal claims.
  • De-identified and Aggregated Information Use: In certain cases, we may or will anonymize or de-identify your Information and further use it for internal and external purposes, including, without limitation, to analyze and improve Company services, the App and for research purposes (including through the use of artificial intelligence). We will use this anonymous or de-identified information and/or disclose it to third parties without restrictions (for example, to improve our services and enhance your experience with them and/or to develop new product features and improve existing offerings).
  • Technologies: We, as well as third parties that provide content, advertising, or other functionality on the Company App, use Technologies to automatically collect information through the App. We use Technologies that are essentially small data files placed on your device that allow us to record certain pieces of information whenever you visit or interact with the App.

(iii) The lawful bases we rely on for processing personal information are (if and when applicable):

  • The data subject has given consent to the processing of his or her personal data;
  • Processing is necessary for the performance of a contract to which the data subject is party or in order to take steps at the request of the data subject prior to entering into a contract;
  • Processing is necessary for compliance with a legal obligation to which the controller is subject; and/or
  • Processing is necessary for the purposes of legitimate interest.

2. HOW WE PROTECT AND RETAIN YOUR PERSONAL INFORMATION

We have implemented and maintain reasonable technical, organizational and security measures designed to protect your information. However, please note that we cannot guarantee that the information will not be compromised as a result of unauthorized penetration to our servers. As the security of information depends in part on the security of the computer, device or network you use to communicate with us and the security you use to protect your user IDs and passwords, please make sure to take appropriate measures to protect this information.

Retention of your information

Your information will be stored until we delete our records, and we proactively delete it, or if you send a valid deletion request. Please note that in some circumstances we store your information for longer periods of time, for example (i) where we are required to do so in accordance with legal, regulatory, tax or accounting requirements, or (ii) for us to have an accurate record of your dealings with us in the event of any complaints or challenges, and/or (iii) if we reasonably believe there is a prospect of litigation relating to your information or dealings.

3. HOW WE SHARE YOUR PERSONAL INFORMATION

We share your information as follows:

  • The information Company gathers may be shared with our partners and our affiliated companies about you.
  • We use third party service providers to process your information for the purposes outlined above, including, without limitation:
    • With cloud service providers for hosting purposes;
    • With content creation platforms in order to help us manage our App;
    • With email providers, marketing, CRM, other similar tool providers;
    • With analytic companies, in order to help us understand and analyze information we collect in accordance with this policy; and
    • With AI Models and other LLM’s, including, without limitation, OpenAI.
  • To the extent necessary, with regulators, courts, banks or competent authorities, to comply with applicable laws, regulations and rules (including, without limitation, federal, state or local laws), and requests of law enforcement, regulatory and other governmental agencies or if required to do so by court order, as well as for internal compliance procedures and to protect the safety, security, and integrity of Company, our App, customers, employees, property, and the public.
  • If, in the future, we sell or transfer, or we consider selling or transferring, some or all of our business, shares or assets to a third party, we will disclose your information to such third party (whether actual or potential) in connection with the foregoing events (including, without limitation, our current or potential investors). In the event that we are acquired by, or merged with, a third-party entity, or in the event of bankruptcy or a comparable event, we reserve the right to transfer, disclose or assign your information in connection with the foregoing events.
  • Where you have otherwise provided your consent to us for sharing or transferring your information.

4. YOUR PRIVACY RIGHTS

Privacy rights:

The following rights (which may be subject to certain exemptions or derogations) shall apply to certain individuals (some of which only apply to individuals protected by specific laws):

  • You have the right to withdraw consent to the processing, where consent is the basis of processing.
  • You have the right to access the personal information that we hold and request further details about how we process it, under certain conditions.
  • You have the right to demand rectification of inaccurate personal information about you. We will promptly correct any information found to be incorrect.
  • You have the right to object to unlawful data processing under certain conditions.
  • You have the right to erasure your data (your “right to be forgotten”) under certain conditions.
  • You have the right to demand that we restrict the processing of your personal information, under certain conditions, if you believe we have exceeded the legitimate basis for processing, the processing is no longer necessary, or if you believe your personal information is inaccurate.
  • You have the right to data portability of personal information concerning you that you provided us in a structured, commonly used, and machine-readable format, subject to certain conditions.
  • The personal information we collect is not used for automated decision-making and profiling.

You can exercise your rights by contacting us at privacy@FarFarAwayLabs.com. You may use an authorized agent to submit a request on your behalf if you provide the authorized agent written permission signed by you. To protect your privacy, we may take steps to verify your identity before fulfilling your request. Subject to legal and other permissible considerations, we will make every reasonable effort to honor your request promptly in accordance with applicable law or inform you if we require further information in order to fulfil your request. When processing your request, we may ask you for additional information to confirm or verify your identity and for security purposes, before processing and/or honoring your request. We reserve the right to charge a fee were permitted by law, for instance if your request is manifestly unfounded or excessive. In the event that your request would adversely affect the rights and freedoms of others (for example, would impact the duty of confidentiality we owe to others) or if we are legally entitled to deal with your request in a different way than initial requested, we will address your request to the maximum extent possible, all-in accordance with applicable law.

Deleting your account

Should you ever decide to delete your account, you may do so by emailing privacy@FarFarAwayLabs.com. If you terminate your account, any association between your account and personal data we store will no longer be accessible through your account. However, given the nature of sharing on certain services, any public activity on your account prior to deletion will remain stored on our servers and will remain accessible to the public.

Marketing emails – opt-out

You may choose not to receive marketing email of this type by sending a single email with the subject "BLOCK" to stop@FarFarAwayLabs.com. Please note that the email must come from the email account you wish to block OR if you receive an unwanted email from us, you can use the unsubscribe link found at the bottom of the email to opt out of receiving future emails, and we will process your request within a reasonable time after receipt.

5. INTERNATIONAL TRANSFERS OF PERSONAL INFORMATION

In order to run our business and provide our App to you, we transfer personal data to certain countries around the world, including to our affiliates and service providers, many of whom are located outside of your jurisdiction. Therefore, your personal data may be processed in countries with privacy laws that are different from privacy laws in your country. Whenever we make such transfers, we will use commercially reasonable efforts to implement an appropriate level of protection to your personal data by implementing at least one of the following safeguards:

  • Making sure the destination country has been deemed to provide an adequate level of protection for personal data; and/or
  • By executing implement data onward transfer instruments such as data processing and protection agreements.

6. USE BY CHILDREN

We do not offer our products or services for use by children and, therefore, we do not knowingly collect information from, and/or about children under the age of 16. If you are under the age of 16, do not provide any information to us without the involvement of a parent or a guardian. In the event that we become aware that you provide information in violation of applicable privacy laws, we reserve the right to delete it. If you believe that we might have any such information, please contact us at privacy@FarFarAwayLabs.com.

7. INTERACTION WITH THIRD PARTY PRODUCTS

We enable you to interact with third party websites, mobile software applications and products or services that are not owned, or controlled, by us (each, a “Third Party Service”). We are not responsible for the privacy practices or the content of such Third Party Services. Please be aware that Third Party Services can collect information from you. Accordingly, we encourage you to read the terms and conditions and privacy policies of each Third Party Service.

8. ANALYTIC TOOLS

  • Google Analytics: The App uses a tool called “Google Analytics” to collect information about use of the App. Google Analytics collects information such as how often users visit this App, what pages they visit when they do so, and what other Apps they used prior to coming to this App. We use the information we get from Google Analytics to maintain and improve the Website and our products. We do not combine the information collected through the use of Google Analytics with information we collect. Google’s ability to use and share information collected by Google Analytics about your visits to this App is restricted by the Google Analytics Terms of Service, available at https://marketingplatform.google.com/about/analytics/terms/us/, and the Google Privacy Policy, available at http://www.google.com/policies/privacy/. You may learn more about how Google collects and processes data specifically in connection with Google Analytics at http://www.google.com/policies/privacy/partners/. You may prevent your data from being used by Google Analytics by downloading and installing the Google Analytics Opt-out Browser Add-on, available at https://tools.google.com/dlpage/gaoptout/.
  • Through our App and Website we may allow third party advertising partners to set technologies and other tracking tools to collect information regarding your activities and your device (e.g., your IP address, mobile identifiers, page(s) visited, location, time of day). We may also combine and share such information and other information (such as demographic information and past purchase history) with third party advertising partners. These advertising partners may use this information (and similar information collected from other websites) for purposes of delivering targeted advertisements to you when you visit third party websites within their networks. This practice is commonly referred to as “interest-based advertising” or “online behavioral advertising”. We may allow access to other data collected by the services to share information that may be useful, relevant, valuable or otherwise of interest to you.
  • We reserve the right to remove or add any new analytic tools, pixels and other tracking technologies.

9. CONTACT US

If you have any questions, concerns or complaints regarding our compliance with this notice and the data protection laws, or if you wish to exercise your rights, we encourage you to first contact us at privacy@FarFarAwayLabs.com.